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21st March 2011

CASTROL EDGE TO PRESENT CIK STARS OF KARTING SERIES

CIK Stars of Karting Series presented by Castrol EDGE

One of the world’s leading oil and lubricant manufacturers, Castrol, has announced today that it has joined as the presenting partner of the CIK Stars of Karting Series with its Castrol EDGE brand.

Designed to perform in today’s most highly tuned engines, Castrol EDGE is a range of engine oils dedicated to those who are passionate about their car and unwilling to compromise on quality and performance, no matter what, where or how hard they drive.

The partnership is somewhat of a homecoming for Castrol having been involved in Australian karting at the top level during the 1980s and 90s through the sponsorship of the Castrol Grand Prix at Oran Park.

Castrol was also a long-time supporter of the DAP team and Jim Morton-led Tony Kart team during the 1990s in which current V8 Supercar driver James Courtney was a part of on his way to winning dual World Karting Championships.

“Karting is the place where not only the future stars are made but also where lifelong associations are developed,” said Castrol Sponsorship Manager Sue Dilger.

“When Castrol was previously involved in karting the people in the sport were very brand loyal and this is something that we have recognised once again from the CIK Stars of Karting Series.

Castrol EDGE logos will appear trackside at round two in South Australia and throughout the remainder of 2011

“For the past 18 months I’ve been watching the series grow and keeping an eye on it from a distance and the team at Castrol are delighted to become the presenting partner for the remainder of 2011. I hope that this can be the rebirth of a longstanding relationship by Castrol with the top level of karting in Australia.”

CIK Stars of Karting Series co-ordinator Peter Galvin believes the new partnership is a sign that Australian karting has once again got a truly elite level of the sport that is marketable to the general public.

“When the CIK Stars of Karting Series returned to Australian tracks at the start of last year it was designed to provide the sport with a professional image and a marketable product – I think we’ve gone a long way towards achieving this goal,” said Galvin.

“By partnering with Castrol I’m confident that it will be more than just a sponsorship program but an ongoing relationship that both Castrol and our series will benefit from.”

The CIK Stars of Karting Series presented by Castrol EDGE adds to the oil and lubricant manufacturer’s portfolio of motorsport sponsorship programs that includes the Ford Performance Racing V8 Supercar team, Castrol EDGE Winternationals Drag Racing event, Ford World Rally Championship team, Honda World Superbikes team and reigning WSK Master Series Karting Champion Beitske Visser.

Round two of the five round series will be contested in South Australia at the Bolivar Raceway on April 2/3.